Apr
The Evolution of Digital Signage
Digital signage, a comparatively new and emerging technology, is revolutionizing communications everywhere, for example, in airports, restaurants, banks and hotels, retail stores and more. In just about any location you visit or shop, digital signage is conveying dynamic, bespoke information to help enhance your experience. Not only does it advertise the products you just can’t do without – and at a bargain price, but also it communicates messages and information, again for example at a train station, medical centre or ATM.
To date you won’t find it every where, however that is rapidly changing and evolving, as more and more venues install dynamic flat screens, LCD’s, projection and interactive kiosk technology with jaw dropping content which is designed to serve you better and faster, with added entertainment value. Whilst standing in a queue, you are occupied by watching the visual images, yet unwittingly fed advertising information which plants the ‘seed’ in your mind – a very clever and cunning subliminal message. Digital Signage Expo, is currently the world’s largest trade show and conference serving this fast-paced and evolutionary industry.
From its conception, Digital Signage Expo’s role has been to bring end users and technology vendors together for invaluable face-to-face communication and proficient education. Integrators are heavily investing in robust and information-packed Web portals that support the ever-increasing need for digital signage and digital out-of-home network information. This new portal is controlled by end-user industry segment and offers news, case studies, research, recorded seminar viewing, video interviews and more.
LCD Enclosures Global – anything else is a compromise.
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